Introduction
When you visit or access our website, or when you interact or engage with our representatives (“Service”), we will use (and authorize third parties to use) web beacons, cookies, pixel tags, scripts, tags and other technologies (“Tracking Technologies“). This is explained in this policy (“Cookie Policy”) which is a part of our Privacy Policy.
Tracking technologies allow us to automatically collect information about you and your online behavior in order to enhance your navigation on our service, improve its performance, and customize your experience on it. We also use this information to collect statistics about the usage of our service, perform analytics, and administer services to our users, customers, and partners.
What are cookies?
Cookies are a commonly used tracking technology comprised of small text files (composed only of letters and numbers) that a web server places on your computer or mobile device when you visit a webpage. When used, the cookie can help make our services more user-friendly, for example, by remembering your language preferences and settings. You can find more information about cookies at www.allaboutcookies.org .
Cookies are widely used in order to make websites work efficiently. The use of cookies allows you to navigate between pages efficiently. Cookies remember your preferences and make the interaction between you and the services smoother and more efficient.
Types of Tracking Technologies
There are five main types of tracking technologies:
1. Strictly necessary Tracking Technologies
These Tracking Technologies are essential to enable you to log in, navigate around and use the features of our Services, or to provide a service requested by you (such as your username). We do not need to obtain your consent in order to use these Tracking Technologies. These Tracking Technologies can be used for security and integrity reasons - for example, to detect violation of our policies and for support or security features.
2. Functionality Tracking Technologies
These Tracking Technologies allow our Services to remember choices you make (such as your language) and provide enhanced and personalized features. For example, these Tracking Technologies are used for authentication (to remember when you are logged in) and support other features of our Services.
3. Performance Tracking Technologies
These Tracking Technologies collect information about your online activity (for example the duration of your visit to our Services), including behavioral data and content engagement metrics. These Tracking Technologies are used for analytics, research and to perform statistics (based on aggregated information).
4. Marketing or Advertising Tracking Technologies
These Tracking Technologies are used to deliver tailored offers and advertisements to you, based on your derived interests, as well as to perform email marketing campaigns. They can also be used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by our advertisers (for example advertising networks) and provide them insights about the people who see and interact with their ads, visit their websites or use their app.
5. Social media Tracking Technologies
These Tracking Technologies include social media features, such as the Facebook “Like” or “Share” buttons or third-party log-in services. These features are either hosted by a third party or hosted directly on our Services. Your interactions with these features are governed by the privacy statement of the company providing these features.
Storing Tracking Technologies
We store Tracking Technologies when you visit or access our Services (typically, when you are visiting our websites). These are called “First Party Tracking Technologies”. In addition, Tracking Technologies are stored by other third parties (for example our analytics service providers, business partners, and advertisers) - these are called “Third Party Tracking Technologies”.
Both types of tracking technologies may be stored either for the duration of your visit to our services or for repeat visits.
